our chas account managers are always happy to help
ALL YEAR ROUND
In our experience, retail centres crave turnkey solutions that are carefully-managed and safely-executed — on time and within budget. It’s what we do at Chas Clarkson, using the same successful approach to year-round activations that we use for delivering Christmas experiences.
We understand the importance of complementing a retail centre’s marketing campaign with narrative-rich experiences that engage customers, promote longer dwell time and drive retail spend. We collaborate with our clients and guide them through a design-led process that meets their brief and achieves their KPIs.
OUR STUDIO
INTEGRATED DESIGN TEAM
Consisting of cross-discipline designers, experiential producers, creative thinkers, engineers, builders and makers, our integrated design studio and production facilities are the driving force behind our award-winning designs. Coming from diverse industries and backgrounds, we’re all problem solvers with one thing in common: the passion to deliver experiences that drive community engagement.
Our team prides itself on delivering successful community engagement activations by collaborating with local artists to enrich the project’s narrative, incorporating innovative technologies that amplify customer experience and improve measurability, and delivering activations that reflect our customers’ communities’ values by focusing on sustainability.
METHODOLOGY
SERVICE PATHWAYS
We invite clients to engage with our all-year-round activation services via 3 main pathways —
1. SHARE YOUR CAMPAIGN BRIEF with one of our dedicated Account Managers. Whether it’s a seasonal campaign or occasion-based activation, our design thinking is focused on maximising your community engagement.
2. HIRE A READY-TO-ACTIVATE EXPERIENCE designed and developed by Chas Clarkson as a one-off activation or as a touring experience across multiple centres.
3. ENGAGE IN COLLABORATIVE WORKSHOPS with Chas Clarkson to help solve your retail or customer experience challenges. Think of us as an extension of your marketing team to help empower and drive you to achieving your business goals.
VIRTUAL REALITY
JUNGLE BOAT RIDE
Experience the forgotten jungle with Captain D.A.S.H on this Jungle Boat Ride adventure which promises to be fun for all the family!
Once aboard visitors will be seamlessly transported into a virtual reality world through the HD VR headsets. Your intrepid journey will begin, experiencing the incredible motions our boat has to offer through it’s hydraulic system, with two fans and surround sound for a fully immersive 4D experience.
The exterior of the installation provides fun photo moment opportunities for all centre visitors, whilst also offering a glimpse of the fun to be encountered on the Jungle Boat Ride adventure. A perfect family attraction at any time of the year, the activation is a major centre court or major mall-way experiential draw card attraction all year round, perfect for increasing visitor numbers during school holidays.
our chas account managers are always happy to help
YEAR-ROUND-EXPERIENCES
FAIR DINKUM FUN
The unique Chas Clarkson creative twist on this experience is the fusion of the nostalgic bold fairground Design DNA blended with the rich artworks and iconography of contemporary Australian emerging larrikin brands & visual storytellers.
Fair Dinkum Fun is a Turnkey Experience that will brilliantly Pop-Up in-centre for a two-week period. Built on three size activation platforms that are strategically placed in key locations throughout the centre. Centre Court, Mall-Way Junctions & Mall-Ways.
These activation platforms contain a magical blend of interactive inflatable art pieces, immersive photo moments, and several multipurpose skin-able fairground carts.
Fair Dinkum Fairground can be overlaid with an AR Experience APP which will run one campaign with three events, overlay filters and seamlessly linked to visitors preferred social platforms.
our chas account managers are always happy to help
YEAR-ROUND-EXPERIENCES
OCEAN WARRIORS
The underpinning “Roadshow” mechanism for this Year-Round Chas Clarkson experience is the festival entertainment proposition – a program framework of activities, cultural events, and activities.
Ocean Warriors is a Full Turnkey Experience that will boldly pop-up in-centre for a two-week period, built on three size activation platforms that are strategically placed in key locations throughout the centre.
These activations platforms contain a wonderful blend of interactive inflatable art pieces, immersive digital art experiences, a curated art show of reclaimed rubbish sculptures and a few edu-tainment zones for workshops & traditional art/craft experiences.
Ocean Warriors can be overlaid with an AR Experience app which will run one campaign with three events, overlay filters and seamlessly linked to visitors preferred social platforms.
Our Chas Account Managers Are Always Happy To Help